About us

We are a group of creative curators and multi-disciplinary artists who are intrigued by the way tactile crafts resonate in the digital world and connect people everywhere, today more than ever. The shortened reaction times to social and technological changes drive us to find new ways to work within a fast-changing world, mediate it, and understand its future effects and the role we play in this process.

In real-time, we decode, disassemble, and reassemble elements, react to them, and document them. Our joint work raises questions about strategies and preservation in creative processes and encourages us to look at the significance and impact of rapid change as a reflection of existing reality.

While dealing with issues relevant to our time, we seek to expand the role and relationship between curators and artists beyond the traditional exhibition format, creating a safe space in which to question the obvious and to enable new experiences and new ways of thinking.

Our collective was established in Tel Aviv in 2021. We are all experienced designers, each in his specialty - active and creative in cultural fields such as exhibitions, performances, and residencies.

  • Inbal Reuven

    CREATIVE CURATOR

    Graphic designer and curator, a graduate of the Department of Visual Communication and Typography at the Royal Academy of Art and Design (KABK) in the Netherlands, and the 'International Post Master's Program for Design Curatorial Studies' at the Shenkar College of Engineering, Design, and Art.

    With over 15 years of experience in design, Inbal specializes in print design and typography, the design of artist books and catalogs, and the design of cultural events and exhibitions. Inbal teaches design and typography at HIT - Holon Institut of Technology.

    Founder and Co-Curator of 'Reaction Time' collective, alongside Limor Peretz Samia.

  • Limor Peretz Samia

    CREATIVE CURATOR

    Designer and curator. Bachelor in textile design, and graduate of the 'International Post Master's Program for Design Curatorial Studies' at the Shenkar College of Engineering, Design, and Art.

    With over 20 years of experience in all areas of design, and as the owner of a design studio in Tel Aviv, Limor has worked with various companies and startups, from branding to prototyping and product design, and currently works as the head of design at a leading fintech company in Israel.

    Founder and Co-Curator of 'Reaction Time' Collective, alongside Inbal Reuven.

  • Nir Jacob Younessi

    CODE ELECTRONICS & SOUND

    A Sound designer, electronic-classical musician, and interdisciplinary artist who works in the digital world.

    He graduated from BPM College for Sound and Music where he completed a recital in singing classical music, and currently lectures.

    His works have been presented in museums, galleries, theaters, circuses, and contemporary art venues around the world. Younessi is passionate about creating interactive work and live electronic performances.

    WWW

  • Doron Naama Gelfer

    CERAMIC ARTIST & PERFORMER

    Doron is a multidisciplinary creator who works in a variety of artistic mediums. Her works refer to gender, feminism, human encounters, and the perception of the female body in public and private spaces. In many of them, she uses her body in an attempt to illustrate her values and beliefs. She chooses to work with ceramics as a central medium since it is a sensory material, dedicated and responsive to touch and combines it with other mediums such as performance, video, and installation.

    The works that Doron creates convey exciting and personal ideas that break down into an intuitive understanding that sometimes cannot be expressed verbally while incorporating in them universal contents of aesthetics, femininity, and gender.

    Doron draws constant inspiration from the environment of South Tel Aviv, where she lives and creates: the diverse population, the old and renewed industrial-urban environment, the dirt, and the beauty - they are all inspiration and creative materials for her. She believes in the power of art to make a change, and in the power of artists to be the agents of change, and seeks to stimulate thought, attention, and renewed concern in the audience regarding social perceptions and topics that are taboo.

    Work

  • Olga Stadnuk

    IMAGE DESIGN & CODE

    Graduated with B.Des design studies and the 'International Post Master's Program for Design Curatorial Studies' at Shenkar College of Engineering, Design, and Art (2021). Winner of the Azrieli Award for an outstanding project (2021).

    Olga works as a user experience designer and teaches at the Shenkar College of Engineering, Design, and Art.

    Olga's expertise lies in exploring various dimensions of space, particularly in the convergence of virtual and physical realms. With her extensive background in dance, Olga naturally gravitates towards observing movement and the interplay between the body and space.

    She recognizes the growing prevalence of virtual environments in our everyday lives, leading to a transformation in the nature of spaces. Consequently, Olga emphasizes the need for evolving our tools and methods of engaging with space to adapt to these changes.

    Projects