The Factory
Day 3 / OVERLOAD
WANT. NEED. MORE. FAST. FASTER.
Over Desire. Over Ego. Over Consuming.
Our obsession with immediacy blinds us to its cost. Our inability to delay gratification is fueled by the endless and uncontrolled availability of the digital world, and the use of resources exceeds the capacity that nature can contain. Lack of empathy leads to exploitation and numbness.
To highlight the direct connection between consumption and exploitation, we organized a day-long continuous performance. Visitors were invited to influence the work in progress, taking control of the workers’ actions. This interactive experience aimed to foster a sense of responsibility for their own choices.
Installation
With a joystick placed at the entrance, visitors could control the worker's pace—accelerating, slowing down, or stopping their activity.
The sound and images adjusted to the chosen tempo, creating a sense of disruption and discomfort as the speed increased.